Verify email address is valid is a process that ensures that an email address is valid before sending it out. It can help to prevent email delivery failures, skewed metrics, and other problems that can occur from sending messages to invalid recipients.

There are many ways to verify an email address is valid, from simple Google searches to using real-time validation tools. Using real-time verification is the best way to catch mistakes and typos before they cause any problems.

Invalid email addresses can lead to email deliverability issues, spamming and blacklists, and a bad reputation as an email sender. For this reason, email marketers need a good strategy for keeping their lists clean and free of invalid addresses.

Verify Email Address is Valid: Step-by-Step Guide

The first step is to identify the IP address associated with an email address. There are a number of third-party services that can do this quickly and inexpensively. These platforms can also tell you more about the origin of the address, such as its location and whether it has been linked to spam or fraud activity.

Another way to validate an email address is to query the SMTP server for which it is configured. This requires knowing the recipient’s mail server, which may be difficult or impossible for some organizations. This method is less likely to impact delivery but is still not guaranteed.

A final method is to run an email through an online verification service. This will not only check for validity, but also for the correct format and syntax of an email address. This includes looking for invalid characters such as underscores () and ampersands (&). It will also look for the top-level domain to ensure that it is a valid one.